6 Ways to Improve Your Customer Interactions

“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

I’ve embedded that Maya Angelou quote in my business email signature line. It reminds me that making the customer feel valued should be at the heart of every customer interaction. That includes those difficult moments when the product or service wasn’t exactly what they expected.

Concentrating on the customer journey and customer satisfaction rather than the sale drives loyalty. Having a customer-centric focus is the first step to creating those positive interactions.

Overview: What is customer interaction?

Customer interaction is the dialogue that occurs between a business and a client. Before the internet exploded, in-person sales visits and phone calls were the primary methods of connecting with customers.

Today, opportunities for customer interaction are limitless. Here are a few examples:

  • Highlighting a customer on social media.
  • Responding to
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15 Ways Business Leaders Can Find Sustained Success In 2021

After all of the personal and professional challenges of 2020, business leaders around the world are looking at the year ahead for opportunities to improve themselves as well as the organizations they lead.

If you want to create the right conditions for a more positive and successful 2021, the members of Forbes Coaches Council can help. Below, they draw upon on their expert insight as leading coaches to share 15 things you can do to prepare for sustained success in the new year.

1. Review What Worked, What Didn’t And What You Want

I recommend using a three-step process at the end of every year: First, review what worked well for you this past year. Second, assess what could have gone better. Third, create a vision of what you

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